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Privacy Policy

Mom with Plants (“Website”) is governed by the following Privacy Policy. 

We respect your privacy and are committed to protecting it. The purpose of this Privacy Policy is to inform you what personally identifiable information we may collect and how it may be used. This Privacy Policy applies to this Website. 

What personal information do we collect?

When you visit this website, we may collect the following information from or about you

  •   Online Identifiers: IP address, advertising ID, unique device ID, and other information about your device, and internal and third party IDs that have been assigned to you.  
  • Location Information: Information about your location that you provide us or that we collect from your device (including city, state, and zip code).
  • Internet Activity Information: Information about your use of our Sites and other websites you visit, including the web pages, content and advertisements you view and links you click on, and whether you open, forward or click the links in emails we send to you, your browsing history, and social media use including the "shares" and “likes” you make on a social media platform that is connected to the Sites.
  • Inferences about Your Interests, Preferences and other Behavioral Data: Hobbies, and interests

You may also have the opportunity to sign up for a newsletter, purchase a product, or register an account in which we would also collect this information:

  •  Contact Information:  Your name, phone number, postal address or email address.
  • Account/Registration Information: User name and password, reminder questions and answers, subscription and account numbers, and communications preferences (such as which newsletters you would like to receive).
  • Payment Information: Billing address, shipping address, credit card or bank account number, expiration date, and card verification number (when you provide that information to us).
  • Demographic Information: Age, gender, race, education level, income information, occupation, marital status, and information about your household/family status such as the presence of children/child age ranges, household size, own/rent indicator, and the length of time at your residence.

How do we collect information?

From you- any information you readily provide by signing up for a newsletter, or purchasing a product.

From your device/computer/phone-The device you use to access this website will also give us information.

  • Cookies- The Website uses cookies to store visitors’ preferences, record user-specific information on what pages users access or visit, ensure that visitors are not repeatedly sent the same banner ads, customize Website content based on visitors’ browser type or other information that the visitor sends. Cookies may also be used by third-party services, such as Google Analytics, as described herein.Users may, at any time, prevent the setting of cookies, by the Website, by using a corresponding setting of your internet browser and may thus permanently deny the setting of cookies. Furthermore, already set cookies may be deleted at any time via an Internet browser or other software programs. This is possible in all popular Internet browsers. However, if users deactivate the setting of cookies in your Internet browser, not all functions of our Website may be entirely usable.
  • Web Beacons, Pixel Tags and Other Tracking Technologies- Web beacons, pixel techs and other “tracking technologies” are small strings of code placed on a web page or in an email or advertisement.  These technologies allow your browser to recognize and store certain types of information such as cookies previously set, the time and date that you viewed the page with the beacon and a description of that page. They are used for sponsored posts so that brands can see how many people saw the article and how they interacted with it.

From others- We may also collect and share information with advertisers, data partners, and service providers.

  • Advertisers.  In some cases, the Advertisers who serve ads on our Sites will share your email or online identifiers with us so that we can make sure their advertisements or offers reach you.
  • Data Partners.  We work with third party data partners who share information with us about your demographic information, internet activity information, purchasing information, and your interests, preferences, and other behavioral data, which help us understand you better and ensure the content and services we offer are relevant and compelling.
  • Service Providers. We work with service providers who collect information on our behalf in order to provide services to us, such as hosting our websites, processing our credit card transactions, fulfilling your subscriptions and orders, verifying your identity, and other activities needed to help us provide our content and services to you.  We only allow our service providers to use your personal information in connection with the services they provide us.

How do we use your information?

This website and the Service Providers working on our behalf use information collected about you to:

To Contact You 

  • To send you emails, including our newsletters, surveys and other communications.

Marketing to You 

  • We may use your information to market the our products, services, and affiliate links.

Personalize Your Experience on this website, Including the Content and Ads Displayed to You

  • Customize the content and ads you see when you use this website.
  • Remember your browser settings and any preferences you set while using this website.
  • Recognize you across this website so that we may deliver relevant interest-based content and advertising to you.

Provide and Improve the website

  • Analyze, operate and improve this website (including repairing errors or debugging) or develop new ones.
  • Allow you to participate in features such as surveys, polls, sweepstakes, and message boards.
  • Measure and analyze visitor traffic and usage patterns and improve the quality and effectiveness of this website, features and related communications.

Advertising, Marketing and other Research for our Advertisers 

  • Provide you with special offers, promotions and information from this website, and select third parties (as permitted by law).
  • To understand trends in how the visitors to this website interact with the ads, content, and features on our website
  • Conduct market or audience analysis and related reporting (e.g. to give reports on who our visitors are and whether the ads displayed are effective).

Security and Fraud Prevention

  • Enforce our legal rights or comply with the law.
  • Prevent potentially prohibited or illegal activities, comply with applicable law and enforce our see the terms of service on the applicable website.

We may use your information for other purposes disclosed to you at the time we collect your information, provided we have obtained the required consent.

Who do we share your information with?

We may share your personal information with our Service Providers, Social Media Platforms, Advertisers, and Third Party Data Partners.

  • Service Providers.  We engage Service Providers to provide services such as credit-card and billing processing, shipping, marketing, advertising optimization and interest-based targeting, email and text message distribution, data processing, mobile and website analytics, user authentication, security and promotions management.  We may share any information we collect about you with these Service Providers and authorize them to collect information from you directly to support the services they provide to us.  We do not authorize our Service Providers to share or use your information with any other third parties.
  • Social Media Platforms.  To make your experience with our Sites more enjoyable, we may offer features made available by social media platforms (such as likes or social sharing).  Some social media platforms may collect information directly from you pursuant to their own separate privacy policies which may differ from ours. Some social media platforms also act as our data partners, which means that we may share your personal information with them as described below under “Data Partners.”
  • Advertisers.  We are able to provide most of our Sites and other content to you for free with the help of the Advertisers who promote their products and services on our Sites.  Brands with ad-supported Sites share aggregate visitor information with Advertisers, which includes information about your demographics, Internet activity information, interests and preferences. In some cases, we share contact information (such as your name, age, and/or email address) or online identifiers with these Advertisers.  If you sign up for a special email offer from one of our Advertisers, our Brands will also share your email address and any other information you provided with your request with the advertisers you selected.
  • Data Partners. Some of our Brands provide select third party Data Partners with lists of our user email addresses in a hashed, encrypted or anonymized form that they use to recognize you.  These Data Partners will provide us with additional information about you (such as your interests, preferences or demographic information).  Other Data Partners use cookies and other tracking technologies to enable the delivery of interest-based advertising to users. We do not authorize our Data Partners to share your email address with their other clients.
  • Legal Compliance, Business Transfers, and Other Disclosures.  We disclose information about users of our Sites when we believe the law requires it. For example, to respond to compulsory process or law enforcement requests, to enforce our terms of service for relevant brands, or to protect the rights, property or safety of users, the public, Service Providers, Social Media Platforms, Advertisers, Data Partners, or third parties.  Over time, we may reorganize or transfer various assets and lines of business. We reserve the right to disclose or transfer any information we collect to third parties in connection with any proposed or actual purchase, sale, lease, merger, foreclosure, liquidation, amalgamation or any other type of acquisition, disposal, transfer, conveyance or financing of all or any portion of She's Your Friend.

Your Rights and Choices

Opt-Out of Cookies & Other Technologies.

There are a few ways to opt-out or delete cookies:

On your browser (Chrome, Safari, etc.).  The settings of the browser you use give you an option to accept or reject most cookies, or to notify you when a cookie is set. (Each browser is different, so check the "Help" menu of your browser to learn how to change your cookie preferences.) Please be aware that certain browsers cannot block or delete so-called "Flash" cookies, which use a feature of the Adobe Flash video player to store information on your computer. For information about how to delete Flash cookies, please visit the Adobe website This will opt you out of cookies on the browser you are using. If you use multiple browsers, you will need to take this step for all relevant browsers.  Please note that denying all or certain cookies may result in a less personalized experience of some of the services offered on the website.

Opt-Out on a Mobile Device. Depending on your device and operating system, you may be able to reset your mobile device's advertising identifier to limit this data collection or prevent the collection of usage data across unaffiliated applications for interest-based advertising purposes by accessing the privacy settings on your mobile device. Each operating system, iOS for Apple devices, Android for Android devices and Windows for Microsoft devices, provides its own instructions. Visit the privacy settings for your mobile device or contact your platform operator for more information.

Opt-Out of Interest-Based Advertising

We follow the Digital Advertising Alliance’s ("DAA") Self-Regulatory Principles for Online Behavioral advertising.

  • To opt-out of our use of your website viewing data to serve interest-based advertising on third party websites and email newsletters, visit the DAA’s Consumer Choice Page
  • You can also click on the Ad Choices located in the footer of our websites and navigate to the consumer opt-out form.
  • Most of the third party advertising and data companies we work with, including DoubleClick and Google also subscribe to the DAA Principles and/or are members of the Network Advertising Initiative ("NAI"). To learn more about the information collection practices of NAI members and your related opt-out choices, please visit the NAI's website.
  • You must opt-out separately from each computer or device and browser that you use to access our Sites and if you clear your cookies, you will need to repeat the opt-out process.

Mobile App Advertising and Tracking

Some of our brands may collect information about your mobile device, including unique advertising identifiers and the names and IDs of apps you have installed, as well as information about how you use our mobile applications and other unaffiliated applications. We and our partners use this information to enable interest-based advertising you receive through our Sites and within third party apps and other marketing channels.

Opting out of emails

If you sign up for our newsletter, at any time you can unsubscribe and be removed from our email list.

Rights for California Residents

This section contains information on the personal information we collect about residents of California (our “California Consumers”), including the sources of that information, how that informed is used, who it is shared with, and the rights that California Consumers have under California law (CCPA). Our collection of your information, our data sharing practices, and your privacy rights are discussed below.

We collect the following information from you that we share with our service providers, data partners, and our advertisers:

  •   Online Identifiers: IP address, advertising ID, unique device ID, and other information about your device, and internal and third party IDs that have been assigned to you.  
  • Location Information: Information about your location that you provide us or that we collect from your device (including city, state, and zip code).
  • Internet Activity Information: Information about your use of our Sites and other websites you visit, including the web pages, content and advertisements you view and links you click on, and whether you open, forward or click the links in emails we send to you, your browsing history, and social media use including the "shares" and “likes” you make on a social media platform that is connected to the Sites.
  • Inferences about Your Interests, Preferences and other Behavioral Data: Hobbies, and interests
  •  Contact Information:  Your name, phone number, postal address or email address.
  • Account/Registration Information: User name and password, reminder questions and answers, subscription and account numbers, and communications preferences (such as which newsletters you would like to receive).
  • Payment Information: Billing address, shipping address, credit card or bank account number, expiration date, and card verification number (when you provide that information to us).
  • Demographic Information: Age, gender, race, education level, income information, occupation, marital status, and information about your household/family status such as the presence of children/child age ranges, household size, own/rent indicator, and the length of time at your residence.

We collect this information to provide you with relevant content, advertising, market our services to you, measure the effectiveness of ads, and to prevent fraud and spam.

Data Sharing Practices

We share the personal information below with our Service Providers. Our Service Providers help us send our newsletters to you, fulfill your orders, provide advertising and marketing services, and analytics, and other activities that support our business Service Providers only use the personal information we share with them to provide these services to us.

Below are the categories of personal information we disclose to our Service Providers:

  • Contact Information
  • Demographic Information
  • Online Identifiers
  • Online Activity Information
  • Payment Information 
  • Interests, Preferences and other Behavioral Data 

Data We Sell to Third Parties

In some limited circumstances, this website shares your personal information with third parties who we allow to use that information for their own commercial purposes.

Below are the categories of personal information that this website sells to third parties:

  •  Contact Information 
  • Online Identifiers
  • Online Activity Information
  • Interests, Preferences and other Behavioral Data

CCPA

If you are a resident of California, you are entitled to certain information and have certain rights under the California Consumer Protection Act (“CCPA”). Throughout this policy, we have disclosed what information we collect, how it is used, and the types of third parties that may receive your information. Under CCPA, you also have the following rights: 

Right to Access – You have the right to request that we disclose certain information to you about the personal information we collect and how it has been used over the past 12 months. After we receive and confirm your verifiable consumer request, we will disclose the following: 

•The categories of your personal information we collected; 

•The categories of your personal information we sold; 

•The categories of any third parties to whom we have sold your personal information; 

•A list of which categories of your personal information we sold to each party; and, 

•The categories of your personal information we disclose for business purposes. 

Right to Deletion – You have the right to request that we delete your personal information. 

Please note that this right does not apply when we need to retain your personal information in order to do the following: 

•Provide goods or services to you; 

•Detect or resolve security or functionality-related issues; 

•Comply with the law; 

•Conduct research in the public interest; 

•Safeguard the right to free speech; or,

•Carry out any actions for internal purposes that you might reasonably expect.

Right to Non-Discrimination – You have the right not to be discriminated against for exercising your rights under CCPA. In particular, we may not: 

•Deny you goods or services; 

•Charge you different prices for goods or services, whether through denying benefits or imposing penalties; 

•Provide you with a different level or quality of goods or services; or, 

•Threaten you with any of the above. 

Opt-Out of Sale of Personal Information

If you would like to opt-out of the sale of your personal information, please see go to this page: Do Not Sell My Personal Information

How to submit a verifiable consumer request

To exercise these rights, you must submit a verifiable consumer request to us by: 

•Contacting us at [email protected]. 

Please note that only you, or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a request on behalf of a minor child. 

You may only make a request under these rights twice in a twelve-month period. Your verifiable consumer request must: 

•Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information (or that it is an authorized representative acting on your behalf); 

•Describe your request with sufficient detail that allows us to properly understand and respond to it. 

Children's Privacy

The Website does not knowingly collect any personally identifiable information from children under the age of 16. If a parent or guardian believes that the Website has personally identifiable information of a child under the age of 16 in its database, please contact us immediately at [email protected] and we will use our best efforts to promptly remove such information from our records.

Privacy Policy Subject to Change

This privacy policy is subject to change at any time. This page will be updated as needed for any necessary changes, so check back periodically.

CONTACT INFORMATION

At any time, please contact us at [email protected] for questions related to this Privacy Policy.

Last updated: 4/13/2021